Whilst Brits know how they would spend their last days on earth, few are preparing for them, our new survey has revealed. As a result of this, we are calling on the nation to start talking about death.
This Mother’s Day we’re sharing the heart-warming words of mother and daughter, Paulette and Julia, who together raise vital funds for their local hospice, Sue Ryder Leckhampton Court in Cheltenham, Gloucestershire.
"For those of us whose Mums have died, we are often at a loss as to how to deal with Mother's Day," acknowledges Christine Ellis, Head of Family Support at our Sue Ryder Wheatfields Hospice. "Do we ignore it? Do we feel sad or filled with regret? Do we celebrate it?" Chris, who has helped countless families through bereavement, shares her expert advice.
It’s a tough question that Sue Ryder are trying to tackle. Our latest marketing campaign has been launched to encourage people to start the conversation about death, and to cement our position as experts in this area.