Cause marketing

Commercial partnerships can drive brand awareness while increasing sales and customer loyalty.

There are two ways to partner with us in this way and this depends on the size of your business.

Small businesses and sole traders

work for good logo
Sue Ryder's Work for Good hub

For small businesses and sole-traders, we partner with Work for Good. Please visit Work for Good for more information on how to save time and money when donating us through product sales.

Longer term commercial partnerships

For businesses wanting to enter into a longer term, commercial partnership, our work with Arena Flowers to signpost their customers to our bereavement services and Grief Kind resources is a great example of this.

Case study: Arena Flowers

To mark Grief Awareness Week, Arena Flowers crafted a special bouquet, contributing £1 from every sale to Sue Ryder.

To support Arena customers buying these bouquets, we offered thoughtful sympathy wording and guided them to our bereavement services.

We are delighted to work with Sue Ryder and felt it is important to be able to provide extra support or guidance to help our customers, who might be writing a card or choosing a bouquet for a friend of family member who is grieving.

Hannah O'Donnell, Corporate Partnerships Manager

Contact the corporate partnerships team

Our dedicated team can help identify potential opportunities and ways of working together that best suit your goals.

A Grief Kind Spaces volunteer smiles into the camera. In the background is an attendee.
Strategic partnerships
Truly transformation partnerships can help us get closer to achieving our mission, while helping to achieve your own business objectives.
View over the shoulder of a man watching one of Sue Ryder's Grief Kind classes on a laptop
Bereavement awareness
Grief costs the UK economy £23bn a year through reduced productivity. We can help you make sure employees feel supported in the workplace and meet their full potential.
red haired woman placing pink shoes in shop window
Corporate volunteering
You can support Sue Ryder's work by offering your staff the chance to volunteer in one of our care services or shops.