Censuswide information

• ​83% of people think the nation is bad at talking about death and grief*​

*83% of 1,001 UK consumers in research done by Censuswide, 2024 (82.62% of respondents strongly or somewhat agree with the following: “As a nation, people are bad at talking about death and grief”)​

• 88% of people feel alone in their grief*​

*88% of 1,001 UK consumers in research done by Censuswide, 2024 (*88.01% of respondents who either always, often or occasionally felt alone in their grief)​

• More than 1 in 4 people feel they can't talk about their grief* ​

*More than 1 in 4 (27%) of 1,001 UK consumers in research done by Censuswide, 2024 (*26.57% of respondents who feel like they never or rarely have the option to talk about thier grief of a loved one to those around them)

Fieldwork dates: 21st October –23rd October 2024.

Interview Method: 1001 respondents via an online survey.

Population effectively sampled: 1001 UK respondents who have grieved/are grieving the loss of a close relative (partner, parent, child or sibling only), aged 16+.

Sampling Method: The online survey sample was selected at random from the online panel of 300,000+ adults, with a sample selected to give a fair spread of respondents.

Sample size: 1001 UK respondents who have grieved/are grieving the loss of a close relative (partner, parent, child or sibling only), aged 16+.

Data weighting: No weighting was used.

Questions: https://charts.censuswide.com/J14533CWMP/J14533CWMP_VIbox.html

For further enquiries, please email BPC@censuswide.com.