Our people Find out more about our Chief Executive Officer, Trustees and Executive Leadership Team. Our CEO CEO Heidi Travis is committed to steering Sue Ryder towards our vision to create a society where everyone has access to personalised and compassionate care. Our Executive Leadership Team Our eight-strong Executive Leadership Team (ELT), led by Chief Executive Officer Heidi Travis, are responsible for the day-to-day running of Sue Ryder. Our Trustees Our 13 Trustees are dedicated to the good governance of the charity. They ensure that strategic planning and policy development processes are in place.